They say that the soul of a bicycle is in the frame. No matter which components and wheels you fit on your bike, you can never make it better than its starting point: the frame. At the heart of Principia’s frame design is a never-ending quest to create the perfect bicycle frame combining maximum power transfer, perfect handling and comfort.
Principia is known for manufacturing some of the world’s best aluminium frames for bicycles. And since 2005, the company has also worked hard to focus on manufacturing state-of-the-art bicycle frames in carbon, which provide unique opportunities to combine great strength and low weight.

The XPEDO design philosophy is “Lightweight”, Ultra-Minimalist”, Multi-Function” and “User Friendly”
Using light weight, quality and function as design base on products, Xpedo designs pedals at the level of elite racing.
In addition, Xpedo takes all the experiences and feedback from sponsored riders as primary design element. This is what makes Xpedo unbeatable on pedal research and innovations. Integration for practical use and performance is the highest priority.

The catlike range has developed and grown to the new trends that cycling has created always using the latest technologies available in raw materials and the way they can be used. Some of these technologies and success stiries highlighted: The Air Tube System technology is a revolutionary inner hollow net system that reinforces the whole structure, delivering extra level of safety and lightness. This system takes the best of it in impact situations, absorbing part of the crash energy.
The Catlike Sakana model was selected to compete for the prestigious iF Product Design Award which is awarded annually by the International Forum Design in Hanover.
Catlike were pleased to present the new 2009 “WHISPER Plus” a double Olympic winning helmet as worn by Samuel Sanchez, gold medal road race winner and Julien Absalon, gold medal MTB winner.

Gipiemme has a long history in the Italian bicycle industry. The original company was founded in Milan in 1964 and was one of the very first manufacturers of cycle group sets responsible for a number of early innovations and manufacturing techniques.

Now for the 2009 the company has once again expanded its offer with a new UK specific range of wheels and accessories. All rims, wheels and saddles made by Gipiemme are produced on site at our factory in Loria, Northern Italy.

Roller riding gives you so much more than riding a stationary trainer. Not only are rollers a lot more FUN, but they train your mind as much as your body, by consciously and unconsciously teaching you to pedal smoothly and stay balanced while you ride a straight line. Make the most of your indoor riding time by riding Kreitler Rollers! Kreitler Rollers are made in the USA and come with a limited, lifetime warranty. Visit www.kreitler.co.uk for a comprehensive look at all Kreitler products.